Member Updates & Interests
William C. Trainer Elected President of the IGA
William C. Trainer, Vice President of Sales and Marketing for the Wells Lamont Industry Group was elected President of the International Glove Association (IGA) at the March 16th, 2008 IGA Board meeting. Trainer has been a member of the IGA board and active with many association initiatives in addition to being previously recognized with the 2007 IGA “Helping Hand” award.
Karen Turner - 2008 Helping Hand Recipient
Karen Turner, DSM Dynnema's Sales Coordinator for North and South America, IGA Board Member, and Chair of the Membership Committee, was presented with the 2008 IGA "Helping Hand" award during the recent 2008 Glove Symposium and the DSM Dyneema Diamond Awards Banquet held at Amelia Island Plantation in Florida. Karen's enthusiastic and positive nature is vital to our association.
MCR Safety announces strategic alliance with HexArmor®
6/12/08
The alliance will allow HexArmor® and MCR Safety to collaborate on product development, manufacturing, supply chain efficiencies and distribution. “This strategic alliance is a unique opportunity for MCR Safety to greatly enhance the total value we deliver to our market. HexArmor® products have radically raised the standard for the highest cut, abrasion and puncture resistant hand protection and they are in the process of launching a new technology platform that will bring an unprecedented level of performance to make the workplace safer”, says Mitch Lewellen, MCR Safety CEO. “We will incorporate the distribution of HexArmor® products into our newly created MCR Innovations Department which is designed to identify, develop and distribute next-generation PPE, utilizing the latest technologies and product innovations. MCR Innovations is an extension to our existing Sales team and enhances the value and services our customers have come to expect from MCR Safety.”
Steve VanErmen, CEO of HexArmor® adds: “We are very excited to have MCR Safety as a partner. They will quickly bring to us additional marketing opportunities through their extensive distributor network. Our technology platform and our solution portfolio are growing rapidly. Because of this evolution, in the next year we will deliver products with higher performance and higher dexterity at very competitive price points. Several of our products are very well suited for MCR Safety’s distribution channel and we are excited to be able to leverage this platform to get these products in the hands of our customers. This will allow us to amplify the impact we are having on customers worldwide in eliminating injuries. Over the next year we will be making several of our products available to safety distributors through the MCR Safety platform.”
Gloves-Online (Gloves-Online, Inc. )
4/16/08 issue of Internet Retailer
Read the following article:
More robust search proves a perfect fit for Gloves-Online.com
Revenue climbed 76% soon after Gloves-Online.com relaunched its web site in August. The updated site includes a more robust search function to help consumers find the more than 3,000 SKUs the site offers.
Revenue climbed 76%, orders increased 58% and international business tripled the month after Gloves-Online.com relaunched its web site in August, says Joe McGarry, founder and president of the online retailer. The updated site includes a more robust search function to help consumers quickly find the more than 3,000 SKUs the site offers.
Users can now navigate to items on Gloves-Online in several ways—by choosing from a list of style categories, clicking on pictures on the home page or entering copy in a search box, McGarry says.
“It was becoming problematic for visitors to navigate as our glove line grew,” McGarry says. “We have consumer gloves, industrial gloves and more. And then, within those groups, we have everything from gardening gloves to heat-resistant gloves.”
McGarrey says the new search technology better recognizes less common and partial search terms. For example, McGarry says industrial workers will often type in “pigskin” because they are looking for gloves that will dry soft after getting wet, unlike cow skin. Or, they will type in a popular brand name, such as G-tek. The old search engine required more specific terms to produce accurate results.
Gloves-Online is now the first natural search result when a consumer types “gloves” into Google or Yahoo search engines, McGarry says. While McGarry says his site was always relatively high on the list—usually in the top 10 listings—the changes helped push it to number one. “We have a real depth in our product line, McGarry says. “We don’t offer just one type of glove. And, we’ve been around awhile, so that helped our ranking. But going to number one happened pretty quickly after the changes.” Gloves-Online used to pay for search engine ads such as Google Adwords, McGarry adds, but now he says he no longer needs to.
Gloves-Online used web design firm Servelink.com to help with the search upgrades. The internet retailer says it plans to explore other updates, such as cross-selling technology. “I anticipate continuing to develop our customer tools to achieve our goals,” he says. “It pays for itself.”
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